Adventum Wealth
I led the end-to-end design and development of Adventum Wealth’s website in Framer. Adventum Wealth is a real estate wealth management company helping international investors invest in UK property.
One feature I’m particularly proud of is the Adventum calculator. The original experience was a multistage form with just a 15% task completion rate. I redesigned and developed it into an interactive experience that helped users get results faster and more easily, increasing task completion by 43%. This stands out to me because the improvement went beyond visual design: it removed friction from a key task and made the tool more useful for prospective investors.
I also worked with Adventum to create a wealth management dashboard that brings purchase tracking, investment monitoring, and property management into one investor portal. With custom reports and an intuitive interface, the goal was to make the experience feel like having a personal consultant, helping investors understand their portfolio and manage their properties with confidence, all in one place.
Novo Nordisk
For Novo Nordisk, I led the design of the HCP-facing portal for Wegovy’s India launch, including the website and educational infographics. The experience was designed to help healthcare professionals explain the causes and risks of obesity to patients and introduce Wegovy as a treatment option.
The campaign was part of a coordinated launch effort that contributed to $2M in product revenue in 2025.
Beanstalk
Beanstalk is my most recent project and my first iOS app. I led both design and development, building the entire interface in SwiftUI. The product is still in development, with backend infrastructure testing underway and a launch expected soon.
CultureX
Although I worked on this product some time ago, I was especially proud of the influencer search filter experience I created, which is still in use today. I simplified a complex set of search features, making a previously underused part of the product easier to discover and navigate.
